top of page


When AI Becomes Your On-Call Teammate: Inside Wix's AirBot That Saves 675 Engineering Hours a Month
1. Introduction: The Challenge Understanding the engineering need for AirBot starts with recognizing the scale of the ecosystem it operates within. Wix operates a massive cloud-based development platform serving 250 million users. This generates over 4 billion HTTP transactions daily, feeding a data lake that currently holds 7 petabytes of data. To manage this volume, Wix Data Engineering maintains over 3,500 Apache Airflow pipelines (DAGs) . These pipelines handle everyth

Wix Engineering
Jan 156 min read


The Wix Engineering 2025 Review: AI, Platforms, Data, and Deep Technical Lessons-Learned
A Year of Building at Scale: Inside Wix Engineering During 2025, Wix Engineering shared deep dives, playbooks, and real-world lessons from building and operating one of the largest web platforms in the world. These stories don't start as content. They start as engineering challenges - some of the most complex, high-scale, and unforgiving challenges modern software teams face. Problems that emerge only when thousands of developers, hundreds of teams, and hundreds of millions o

Wix Engineering
Dec 28, 20259 min read


If You Think Platform Engineering Is Just DevOps, You’re Already Behind
Imagine starting your day as a senior engineering manager at a fast growing tech company. You’re barely through your first coffee when your phone lights up with a critical ticket. The Kubernetes environments don’t match across stages. DevOps is in place. CI/CD, automation, monitoring, on-call rotations. And still, developers spend more time fighting infrastructure than building products. This is the moment many organizations mistakenly try to "add more DevOps." In reality, th

Wix Engineering
Dec 21, 20256 min read


Wix Engineering Newsletter, Issue 78: Cutting Costs, Boosting Resilience, and Smarter AI
Packed with engineering insights, developer stories, and tools to help you build better, faster, and smarter. Don't miss it, subscribe...

Wix Engineering
Aug 31, 20252 min read


Engineering Resilience: Behind the Scenes of Wix’s Global Platform
Hi, I’m Ben Chen, an Engineering Group Manager at Wix. Over the years, my team and I have faced countless challenges managing one of the...

Wix Engineering
Aug 18, 20255 min read


Introducing PlatySpark: How Wix Built the Ultimate Spark-as-a-Service Platform - Part 2
Introduction In the first part of this article (Introducing PlatySpark: How Wix Built the Ultimate Spark-as-a-Service Platform - Part 1)...

Wix Engineering
May 22, 20256 min read


Introducing PlatySpark: How Wix Built the Ultimate Spark-as-a-Service Platform - Part 1
The Challenge Managing Apache Spark applications at scale can be a daunting task, especially for large organizations with multiple data...

Wix Engineering
May 12, 20256 min read
bottom of page